Digital Marketing

Mindz Global offers the best in class Digital Marketing Services which has helped our clients to improve their Online Organic presence. We have a well functional team who blends according to the business and requirement to help you get optimum result in the best possible ethical way. We provide inspiring Digital Marketing services, purely because of the vast knowledge that we hold, operating for different clients. It’s a proven fact that higher ranking directly gives higher website traffic. Thus, we create customized and focused strategies for our clients even before they are on-board to make sure their website stand out in the crowd. SEO can be your best weapon to gain long term success for relevant searches and traffic that will generate continuous sales and growth for business.

Offerings

SEO

Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings.

  • On Page Optimization
  • Off page optimization

SEM

Search engine marketing, or SEM, is one of the most effective ways to grow your business in an increasingly competitive marketplace. With millions of businesses out there all are competing for the same eyeballs, it’s never been more important to advertise online, and search engine marketing is the most effective way to promote your products and grow your business.

SMO

Social Media Optimization or SMO refers to the process of streamlining or optimizing a website so that it can be exposed online on various social media channels. This process can include anything carried out “on-page” such as refining the interface and usability of the site so that it becomes more compelling to the visitors in an effort to help them share it through various social media sites..

SMM

SMM(Social Media Marketing) as you can guess it involves paid advertising through social media networks. If you are familiar with Facebook ads, then you are seeing SMM in action. It is the process of using paid advertising to broaden your customer reach and increase your brand exposure..

ASO(App Store Optimization)

ASO is the process of optimizing mobile apps to rank higher in an app store’s search results. The higher your app ranks in an app store’s search results, the more visible it is to potential customers. That increased visibility tends to translate into more traffic to your app’s page in the app store.

Performance and Analytics

Performance/Analytics can also help Clients to improve branding campaigns by helping them determine the best keywords and approaches to use based on performance results, search Engine Ranking Results and starting at the page level.

On Page SEO (Search Engine Optimization)

This is the part of SEO which is visible on the SERP as well as the web pages. The algorithm for it changes from time to time by engine companies- notably Google- from time to time.

  • Website Analysis
  • Keywords Research for Website
  • Content Creation & Optimization As per Website
  • Header Tag Optimization- Title, Meta Description, Meta Keywords
  • Image Optimization
  • Anchor Tag Optimization
  • Robots.txt file creation
  • Sitemap Creation
  • Schema Data
  • Open Graph Protocol (OGP)
  • Breadcrumbs
  • Canonical Tag
  • Meta Tag Creation
  • Competitor Analysis
  • 404 Page Creation

Off Page SEO (Search Engine Optimization)

Off-page SEO helps in exposure for the website and also helps with higher ranking, by building relevant back-links from credible websites. It’s like a never ending sequence of events.

  • Search Engine Submission
  • Blog Creation and Optimization
  • Link Building
  • Social Bookmarking
  • Link Baiting
  • Link Juice
  • Directory Submission
  • Forum Submissions
  • Image Sharing
  • Video Sharing
  • Business Listing (Local Listing)
  • Press Release
  • Document Sharing
  • Guest Posting
  • Social Book Marking/Community creation
  • SEO Tools
  • Google Webmaster
  • Google Analytics
  • Google Keyword planner
  • Google Trends
  • Google Page speed
  • Google Ad-Words
  • Google Tag Manager(GTM)
  • Google Web Designer(GWD)
  • Schema Data / Rich snippet
  • Structured Data Analysing tool
  • Questions and Answers

SEO Tools

Google Webmaster

Google Analytics

Google Keyword planner

Google Trends

Google Page speed

Google Ad-Words

Google Tag Manager(GTM)

Google Web Designer(GWD)

Schema Data / Rich snippet

Structured Data Analysing tool


SEM (Search Engine Marketing)

we generally use SEM and/or “Paid Search” to refer to paid listings, with the longer term of search marketing used to encompass both SEO and SEM. Below are some of the most common terms also used to refer to SEM activities:

  • Paid search advertising
  • CPC (cost-per-click)
  • App Install
  • Display/ Google Web Designer (GWD) Ads
  • Gmail Ads
  • YouTube Ads
PPC (pay-per-click) *
PPC (pay-per-call) – some ads, particularly those served to mobile search users, may be charged by the number of clicks that resulted in a direct call from a smartphone.
CPM (cost-per-thousand impressions) *
Most search ads are sold on a CPC / PPC basis, but some advertising options may also be sold on a CPM basis

SMM(Social Media Marketing)

SMM(Social Media Marketing) as you can guess it involves paid advertising through social media networks. If you are familiar with Facebook ads, then you are seeing SMM in action. It is the process of using paid advertising to broaden your customer reach and increase your brand exposure. .

  • Facebook Ads
  • LinkedIn Ads
  • Twitter Ads

ASO(App Store Optimization)

The function of optimization is to improve the visibility of a mobile app in an app store such as App Store for iOS, Google Play for Android, Windows Store for Windows Phone or BlackBerry World for BlackBerry.
The goal of ASO is to drive more traffic to your app’s page in the app store, so searchers can take a specific action: downloading your app.

  • App title
  • App Keyword Seeding
  • Deep linking
  • App Indexing
  • Firebase integrations and so on.

Performance and Analytics:

Understanding what's working at this deep level will enable Clients to make the best decisions about budgets, bids, landing pages, ad copy and other program elements, and then to target their Customer toward the ones that are working and cut back or remove entirely those that aren't — even if they're driving traffic.
Performance and Analytics analysed by using following tools:

  • Google Web Master Search Console
  • Google Analytics
  • Firebase
  • Google Tag Manager(GTM)
  • Bing Web Master Tools
  • Google Keyword Planner Tools

Our Process

Strategy Development

Advertising Management

Community Management

Effective Content Creation

Measurement & Reporting

Our Portfolio

Things we have Done



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